Nov. 20, 2023
New data linking corporate purpose to performance
Welcome to the Business Purpose Trends podcast.
The results of a new study into the link between corporate purpose and financial performance finds that a certain 'model' tends to work.
Find out what it is in this episode.
Links and resources mentioned:
- The first HBR article by the authors in question
- The current one by Malnight & Buche
- My latest article: Developing Resilience and Growth for Leaders and Teams in 2024
- Connecting Profit with Purpose (book)
- The Purpose Edge with Ramana James, a master-class in purpose transformation
These are short, sharp and to-the-point updates. You can get in touch with me via trends@philpreston.com.au or use this form to submit questions, insights or views.
I'm a keynote speaker, facilitator and author, and you can make enquiries via hello@philpreston.com.au
Thanks again for tuning in. Phil Preston
